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  • Writer's pictureAgne Rapalaite-Rasiule

Simplifying Complexity: The Art of Whiteboard Explainer Videos

Updated: Nov 12, 2023

In today's fast-paced world, where information overload is a common occurrence, simplifying complex ideas has become more important than ever. One effective way to achieve this is through the art of whiteboard explainer videos. These videos combine visuals, text, and storytelling to break down complicated concepts into bite-sized, easy-to-understand pieces. In this blog post, we will explore the power of whiteboard explainer videos and provide you with some tips on how to create your own.

First and foremost, whiteboard explainer videos are all about visuals. The hand-drawn nature of these videos adds a personal touch and makes the content more relatable. By using a mix of triangles, squares, dots, and curvy lines, you can create engaging visuals that capture the attention of your audience. The main colors used in the video should align with your brand's color scheme, as this will help create a cohesive and memorable experience. When it comes to the content of your whiteboard explainer video, remember that simplicity is key. Focus on the core message and break it down into smaller, easily digestible pieces. Use clear and concise language to explain complex ideas, and support your explanations with relevant visuals. Remember, the goal is to simplify, not overwhelm. Another important aspect to consider is the pacing of your video. Keep it dynamic and engaging by using a combination of fast and slow movements. This will help maintain the viewer's attention and prevent them from getting bored. Additionally, make sure to use transitions between different ideas or concepts to create a smooth flow. In terms of the overall structure of your whiteboard explainer video, it's important to have a clear beginning, middle, and end. Start by introducing the problem or concept you will be explaining, then move on to the main points or steps involved, and finally, conclude with a summary or call to action. This structure will help guide your viewers through the video and ensure they leave with a clear understanding of the topic. Lastly, don't forget to add a personal touch to your whiteboard explainer videos. Handwritten typography can add warmth and authenticity to your visuals. Consider using different fonts and styles to highlight key points or emphasize certain words. This personal touch will make your videos more memorable and help create a connection with your audience. In conclusion, whiteboard explainer videos are a powerful tool for simplifying complex ideas. By using engaging visuals, clear and concise language, and a well-structured approach, you can create videos that effectively communicate your message and engage your audience. So, why not give it a try? Start simplifying complexity today with the art of whiteboard explainer videos.

How to do it? Check our video explainer on how whiteboard videos are created with Visualmind team:

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